I have to share this awesome discovery I made 2 days ago, people may already know, but may not. It's official Kava can taste like you licked something off the dusty back end of a Rhino, its bitter, earthy and sometimes chunky depending on your method of preparation and that's why you make the "Kava face." I have hacked the bitter Kava taste, right out of the equation! Simply add cinnamon, sugar (I have homemade cinnamon sugar) and a small amount of clove powder and stir to individual servings. You cant taste it, even if it is toss and wash on the run type of a deal, it COMPLETELY masks the bitterness and is rather enjoyable of you like those heady spices. I should add that I use milk with my Kava instead of water, because it settles my stomach and has a lot of lipids. Some people like the taste of Kava, it is still an issue for me at times, so just wanted to share. And if you get an upset stomach from Kava- the best thing I have ever found is fresh ginger tea. Which was recommended to me by another member on this site. SO I always have a few ginger paws in my veggie basket.