Kava Branding- Psychedelic Water

[Jacob Bula]

Psychedelic Water | Relaxation Kava Water

Excite your senses with our unique herbal blend of kava root, and velvet bean. Finally a delicious way to enjoy kavalactones and their mood boosting effects.

psychedelicwater.com

Has anyone heard of this product? As advocates for both of the things they are alluding to, it makes me feel uncomfortable scrolling through their marketing materials. I feel like this hurts kava's image and psychedelics image by incorrectly labeling kava as psychedelic and then suggesting that "every day is psychedelic". I may be overthinking this.

On one hand, I like to see pre-made kava products to introduce kava to a wider audience of people that may be initially put-off by traditional prep; however, i don't feel the branding is an accurate representation of our favorite beverage.

While pre-made options aren't my thing, I feel like Karuna Kava has managed to show the rest of the market what pre-made options should look like!

 

[Michael Nielsen]

They seems to have found retailers who can sell their stuff.

Its time for the kava industry to level up.
And make a RTD beverage for the market.

The kava producing countries should pay attention so that others don't seize their products and idea. They should invent new products and earn profits from it.

 

[The Kap'n]

Psychedelic Water | Relaxation Kava Water

Excite your senses with our unique herbal blend of kava root, and velvet bean. Finally a delicious way to enjoy kavalactones and their mood boosting effects.

psychedelicwater.com

Has anyone heard of this product? As advocates for both of the things they are alluding to, it makes me feel uncomfortable scrolling through their marketing materials. I feel like this hurts kava's image and psychedelics image by incorrectly labeling kava as psychedelic and then suggesting that "every day is psychedelic". I may be overthinking this.

On one hand, I like to see pre-made kava products to introduce kava to a wider audience of people that may be initially put-off by traditional prep; however, i don't feel the branding is an accurate representation of our favorite beverage.

While pre-made options aren't my thing, I feel like Karuna Kava has managed to show the rest of the market what pre-made options should look like!

"if you can't say something nice, don't say anything at all". In that case, I love the label.

 

[ThePiper]

I don’t think this is that big of a deal. It looks classier than a legal high product. I struggle to anticipate whether this is actually good or bad for the public perception of psychedelics. It may even be a little destigmatizing. I would love to see the word used without any sphincters tightened. However, psychedelics are not something that should be confused with a refreshment. So a double edged sword. When it comes down to it, the average consumer puts almost zero consideration into a product. No doubt that word will catch someone’s eye. I wonder how much they had to pay to get the Murda beatz seal of approval.

 

[Szafirek]

New inspiration for kava disinformers? - Kava as hallucinogenic drug

 

[ThePiper]

Now if they called it hallucinogenic water, then there might be a problem. Lol.​

 

[Groggy]

Psychedelic Water | Relaxation Kava Water

Excite your senses with our unique herbal blend of kava root, and velvet bean. Finally a delicious way to enjoy kavalactones and their mood boosting effects.

psychedelicwater.com

Has anyone heard of this product? As advocates for both of the things they are alluding to, it makes me feel uncomfortable scrolling through their marketing materials. I feel like this hurts kava's image and psychedelics image by incorrectly labeling kava as psychedelic and then suggesting that "every day is psychedelic". I may be overthinking this.

On one hand, I like to see pre-made kava products to introduce kava to a wider audience of people that may be initially put-off by traditional prep; however, i don't feel the branding is an accurate representation of our favorite beverage.

While pre-made options aren't my thing, I feel like Karuna Kava has managed to show the rest of the market what pre-made options should look like!

I guess they're beyond calling it a Tea beverage.
Ingredients:
Blackberry+Yuzu: Carbonated water, erythritol, natural flavors, blackberry juice concentrate, organic lemon juice concentrate, monk fruit concentrate, kava kava root extract, damiana leaf extract, green tea leaf extract.

Hibiscus+Lime: Carbonated water, erythritol, natural flavors, hibiscus concentrate, concentrated lime juice, monk fruit concentrate, kava kava root extract, damiana leaf extract, green tea leaf extract.

Oolong+Orange Blossom: Carbonated filtered water, erythritol, oolong tea, natural flavor, monk fruit juice concentrate, citric acid, kava kava root extract, damiana leaf extract, green tea leaf extract.

This is water, sugar and a bunch of extracts and concentrates with a touch of additives as preservatives. I fail to see ANY kava in there.

 

[Skinskava]

Not as bad as the feel free tonic. Where they tell you its kava and other “herbs”. Embarrassing

 

[Rooted_Socialite]

Fascinating article about the founder's intentions for the company moving forward. Skip to the end.

Entrepreneurship | Quirky Consultant

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modernprofessional.co

 

[yiki]

Yucky to leech of the term psychedelic in that way and to mislead people. Something i will never buy or support in any way.

 

[Orz[EST]]

"if you can't say something nice, don't say anything at all"

Scientific peer review and free press are not that necessary in small countries. Might work.

 

[Orz[EST]]

Now if they called it hallucinogenic water, then there might be a problem. Lol.​

Psychotogenic water would be a good sales point if someone would like to avoid military draft.

 

[Jack3]

If anything, kava is somewhat reminiscent of empathogens like MDA or MDMA for me. There is a desire for connection, increased sociability, and sentimentality that I feel with kava that reminds me of these other medicines.

I guess the press on research with psychedelics over the past 20 years or so plus the best seller by Michael Pollan have created a buzz that marketeers want to capitalize on. There is certainly a lot of profiteering with cannabis and psychedelics since the laws have been relaxing.

It’s a part of our culture. Caveat Emptor. Let the buyer beware.

 

[Orz[EST]]

Damiana + kava is legit and probably healthy combination, tho'